Lorenzo Domínguez
 Tel: (212) 576-6272
E-mail: lorenzo@lorenzodom.com
Fax: 419-858-4481

EXPERIENCE

New York Life Insurance Company, New York, NY
Director, Strategic Marketing, Information Technology, 1999-Present

Responsibilities include:

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  • Writing and editing of various communications for both the Fortune 100 enterprise and the technology department of 1200 employees across five sites in NY, NJ, NV and GA.
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  • Management of the department’s annual report involving information gathering from executives and other senior managers, the writing and editing of summaries of yearly accomplishments, and the production of the report.
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  • Strategic planning and analysis of communications and events designed to promote and build awareness for various company-wide technology initiatives.
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  • The development and implementation of work/life and morale-building events such as the annual technology fair and exhibition, the annual picnics and holiday parties in both NY and Atlanta, the line-of-business speakers series, facility opening and project closing celebrations, and other various projects.
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  • Design and creation of various branding efforts and promotional materials including the Department’s mission statement poster and screen saver, all event posters, and several logo designs for departmental divisions and initiatives.

THG Worldwide (ICM Conferences and IMR Forums), New York, NY
Director, Telecommunications and Information Technology, 1998-1999

Responsibilities include intensive deadline-driven research and development in the area of emerging technologies requiring direct correspondence and in-depth interviews with Fortune 1000 executives. Subsequently, nation-wide business executive telecommunications, information systems, Internet and multi-media technology industry conferences are produced. Incumbent of the position are strategic negotiations with national industry and media associations for multi-media partnerships and Fortune 1000 corporations for sponsorship. Duties also require production of new product lines including large-scale multi-track events with nine month production schedules, budgets of a quarter of a million and projected revenue of one to three million per event.

First year gross revenue from four three-day events: $1.5 million. An additional $4 million has been generated by The eBusiness Summit, which I conceptualized, branded and initiated production.

HomeNET in Miami, December 1-3, 1999, Miami, FL:

  • Microsoft takes the lead sponsorship for a second time within six months.
  • Topping its predecessor, Miami is bringing together over 60 corporate executives to speak and preside.
  • Media partnerships have been forged with 27 organizations, doubling the prior count.

The eBusiness Summit, August 23-26, 1999, Keystone, CO and March 5-7, 2000, San Diego, CA:

  • Initiated recruitment of 250 corporate executives, distinguished in management, finance or applying technology and formulated an innovative meeting structure facilitating the strategic alignment of IT for corporate eBusiness.
  • Resulting revenue is $3,747,385 from 201 sponsors for the first two events. A subsequent scheduled event (August 2000) has already generated another half a million dollars with only 30 sponsors.
  • Programmed the HTML and designed website for the event: www.thgny.com, significantly contributing to the closing of sponsorship contracts.

Next Generation OSS, September 22-24, 1999, Chicago, IL:

  • Compared to all other OSS industry events, Next Generation OSS presented 20% more case study presentations from 19 service providers practitioners.
  • The conference grossed $515,00 ($288,000 delegate revenue and $226,000 in sponsorship).

HomeNET '99, July 27-29, 1999, San Francisco, CA:

  • Generated $622,661 gross revenue ($278,964 sales, $215,007 marketing, $133,390 sponsorship).
  • Before HomeNET Microsoft had never taken the lead sponsorship of any ICM program.
  • Based on a co-developed Internet and e-mail marketing strategy, HomeNET achieved an unprecedented 8,213% ROI (not a mistake- $215,007 based on a budget of $2,618) and 107 delegates, compared to the average 200% ROI and 2-3 delegates generated by marketing on all other programs (ICM operates in 41 countries from 14 offices and in 1998 alone over 40,000 delegates attended a cumulative 720 ICM conferences with 11,500 speakers).
  • HomeNET '99 brought together an unprecedented cross section of 50 executives from 46 different corporations to discuss emerging technologies and business strategies for the emerging residential technology market. Forged media partnerships with an unprece dented 12 organizations.

Enterprise Data Warehousing, April 27-30, 1999, San Francisco, CA:

  • Generated $207,196 gross revenue ($67,196 sales, $140,00 sponsorship).
  • Prior to EDW Microsoft had never sponsored any of the 200+ annual North American programs.
  • With 18 case studies and no speaker expenditures ($0) EDW presented twice as many practitioner presentations then any other event on the market.
  • Outstanding delegate evaluations for the production of an event focusing on the #1 issue for IT managers as surveyed by Information Week (01/11/99).

Data Quality Management Summit, October 19-22, 1998, Washington, DC and November 9-12, 1998, San Jose, CA:

  • Generated $113,00 gross revenue.
  • With a budget of only $2500, recruited 12 CIOs and CTOs to speak, including the CIOs of Blue Cross Blue Shield, the Census Bureau, the CIA, and 24 other top IT executives of several Fortune 500 companies (10 were listed in the Fortune 100), 21 of which were winners, finalists and laureates of the Malcom Baldrige National Quality Award, the Smithsonian Computerworld Awards and the CIO Enterprise Award programs.

 

Foreign Policy Association, New York, NY
Associate Director of Development, 1994-1998

Responsibilities included engendering foundation and corporate funding via research, grant proposal writing, presentations and corresponding with the private and public sectors. Selected, supervised and trained all interns.
  • Deputy Director of Development for funding of a three million dollar budget

Assistant Director of Meetings

Developed and implemented lectures and seminars, including luncheons and black-tie fundraising dinners. Served as one of the primary liaisons between the diplomatic, NGO and international affairs community and FPA’s membership. Supervised and trained all department interns
  • Served as the primary corporate, organizational and college liaison for financial and participant cultivation for the Seventh Annual International Careers Seminar and Job Fair with over one thousand three hundred participants and sixty companies from over two hundred and forty-five cities
  • The event generated an unprecedented twenty-four thousand dollars net revenue

Director, Young Professionals Program and OTR Lecture Series

Developed, directed and implemented an international affairs education program for a group of approximately 850 individuals employed in various sectors of New York City. Supervised and trained four interns per term. First two year’s accomplishments included:

  • Recruited over two hundred and fifty new members, increasing revenue by forty-five percent
  • Cut forty six percent of administrative expenses
  • Founded and edited the YPG Times, a monthly newsletter for the YPG Program
  • Increased the traditional number of events from ten to twenty-five per program year
  • Programmed and designed the association's first website

Public Affairs Manager

Official organizational spokesperson and liaison with the national and local news media. Placement of executive op-editorial; paid and pro-bono advertisements. Organization of media panel discussions with major news agencies. Production and distribution of all promotional materials including publication and event press releases, promotional videos, press kits, and articles. Management of editorial calendars, tracking news articles, and work on writing projects.

 

 Global Vision New York, NY
Publisher August 1996-January 1997

Administered publication, promotion and distribution of a monthly newsletter, summarizing international affairs events in NYC.

School of International and Public Affairs, Columbia University NY, NY
Dean’s Office, Editor and Student Liaison 1993-1994
Edited bi-weekly newsletter and served as a liaison between the Dean’s office and the student body.

Institute of Latin American and Iberian Studies 1992-1993

Events Director
Coordinated institute lectures and events, arranging all lectures and creating publicity for all events.

EDUCATION

Columbia University, New York, NY

School of International and Public Affairs 1992-1994
Master of International Affairs, Concentration: International Law, Latin America

  • Program Research Assistant Fellowship, 1993-1994

  • President and Provost Student Initiative Fund Grant, Fall 1993

  • Marshall for the School of International and Public Affairs, Graduation Ceremonies, 1994

San Jose State University, San Jose, CA
Graduate Studies in Political Science and Economics 1991-1992

  • Burton R. Brazil Scholarship, Spring 1991

  • Minority Graduate Student Fellowship, Fall 1991

University of California at Los Angeles, Los Angeles, CA
Bachelor of Fine Arts in International Cultural Studies 1985-1989

SKILLS

INTERNET EXPERIENCE: Programmer and designer of five websites

  • HTML

  • Java Script

COMPUTER SKILLS: IBM PC and PSII (MSOffice, Raiser’s Edge, ACT, Word Perfect, PFS Write, and Writing Assistant), Apple Macintosh SE, IIcx, Classic (MacWrite, Microsoft Word, Pagemaker, and Excel), DELL (Microsoft Office: Excel, Word, Pagemaker, File Manager, Fax Server/Fax Client). On-line services: Compuserve and Prodigy; Various Web-Browsers. Nexus/Lexus.

Languages: Spanish and French proficiency; working knowledge of Portuguese, Japanese, and ASL

COMMUNITY SERVICE:

Lawyers Committee For Human Rights, Intern for Latin American and Caribbean Section, New York, NY, 1994, Research, editing, and writing for two annual publications.

Young Professionals Group, Executive Advisory Committee, Director, September 1994-98

Achilles Running Club, Volunteer: Ran the New York City Marathon as a guide to a visually impaired runner. Time: 3:34:04. November 14, 1993.

Foreign Language Exchange, Founder/Director:; established and coordinated network of seventeen language groups with approximately two hundred participants; supervised twenty-five group leaders. Fall-Spring 1993-94.

SIPA Runner's Club, President, Established and managed network of fifty participants. 1993-94.

SIPA Student Association, Social Chairperson and Director of Student Programs, organized and directed student social activities for student body of nine hundred, thirty percent international. Spring 1994. Activities included The Annual Gala Black Tie Ball with record attendance and unprecedented revenue.

Alianza De Latin American Student Associations, Founder, Director and Events Coordinator. Spring 1993, Columbia University.