UNIVERSITY of WASHINGTON at SEATTLE

Application Contact:

Leighanne Harris

Director of MBA Program

University of Washington

Graduate School of

Business Administration

110 Mackenzie Hall

Seattle, Washington 98195

U.S.A.

　

Some of the best students and teachers come here because they want to be in Seattle. Seattle, the nation's 21st largest city, is a complex, distinctive metropolis. It's old enough to have confidence and charm and new enough to be innovative and surprising.

　

　

三十年前，發生在紐約帝國大廈頂樓的美國式浪漫（金玉盟），三十年後在西雅圖又重新上演（西雅圖夜未眠）。正所謂三十年河東（紐約）三十年河西（西雅圖）。今天，美國人的浪漫在西雅圖。

如果將華盛頓大學B-School遷出西雅圖，那麼，他立刻光芒盡失，跟其他一般州立大學也就沒有什麼不同了。你在美國的地圖上劃個十字，將它均分成四等份：東北、東南、西北、西南，不錯，華盛頓MBA是你在左上角這一部份能做的唯一選擇，人稱『西北部最佳』。

在這個有山、有水、有高科技、有環保、的人間仙境裡，華盛頓大學的MBA 學生個個是渡假高手。當其他地區的美國人正準備慶祝TGIF（Thank God Is Friday）時，華大 MBAs們已經吃掉了數磅燻鮭魚，渡過了一個愉快的TGIT（Thank God is Thurs- day）！這一群渡假高手個個也都是會唸書的高材生。第一年他們平均一天得花四個小時上課，課前若沒有做兩個小時以上的預習，上課時絕對吃不消。下了課若沒有做兩個小時以上的複習，下一堂課一定又跟不上！一九九三年以後，第一年必修課課程的內容加重了國貿和商業道德的部份，並打散了原先分科授課的傳統方式，採用整合性的教學方式，將學生以不同的專長分成小組（稱為interdisciplinary teams）來上這些必修課。這樣的好處是，你除了從教授那裡學習基本的知識外，還從同學那裡學到用多種角度來瞭解與應用這些基本知識。必修課的教課方式則融合了講課（lecture）、個案討論（case studies）、和專題講演（seminars）。

第二年開始選修的課程。你可以進入傳統的主修領域（會計、財務、行銷、等等），也可以另闢奚徑。近年來華大MBA 較熱門的主修為環境管理（environmental management）、創業與創新（entrepreneurship & innovation）、國際管理（internation- al management）、與製造管理（manufacturing management)。選修課幾乎都以團隊（group work）的方式上課。

華盛頓B-School的教授陣容堅強，由大學部到博士班共超過一百位終身全職教授。其中會計方面的教授最多，佔了四分之一，行銷的教授則次之，將近十五名。華大企研所除了開MBA課程外，還開有專業會計課程，授予的學位是MPAcc（Master of Professional Accounting），這是一年的專業訓練課程，每年只收三十名學生，課程以專業會計師和稅務方面的訓練為主。而每年也有少部份的MBA學生獲准修MBA/MPAcc雙學位。

自九一年起，MBA學生們自願組成企業診斷小組，四處出動為西雅圖大街小巷中的中、小企業們診斷把脈。這個原先為學生組織的機構目前稱為Business Diagnostic Center。他們為小企業免費寫企劃案、為中型企業擬定年度發展計劃、或獻上他們精心策劃的行銷方案。由於學生們的熱誠和努力頗獲當地企業界的好評，一九九二年起這些自願軍終於被教授們收編，正式進入華大MBA的選修課，成了正規軍。

西雅圖的地靈人傑，使得華大MBA多希望畢業後能留在當地發展。而西雅圖當地也不乏全球性的大企業，例如：微軟（Microsoft）、惠普（Hewlett-Packard）、與波音（Boeing）。至於畢業後考慮自行創業的學生，則更不可能願意離開這個一向有著『中、小企業天堂』美譽的美麗城市。

看來，直到下個世紀，美國人的浪漫仍然還在西雅圖。

校友感言

One of the program's strongest features was its emphasis on teamwork among students. That's not to say that my peers weren't competitive -- they were. But the competition was productive. Everyone was good about sharing information and working together as a team. In the business world, working well with others is one of the most important skills you can have.

I expected the MBA Program to be intellectually challenging and the work to be demanding and time-consuming. What I didn't anticipate was the amazing variety of people in my classes. Diversity is a word that is often overused, but there is no better way to describe my peers' range of talents and skills and their incredibly distinct political, cultural, and professional backgrounds. Despite our often very different goals, we were all brought together by the program, by our mutual desire to excel.

I was a member of the last class with a less integrated core. The class of 1995 has a much improved first year, with extensive integration and more focus on ethics, international business, and strategy. The most beneficial and surprising element of my experience was the cooperation and teamwork with other students.

My goal was to become a securities analyst and to do that I needed an MBA. I needed to broaden my knowledge of business and develop an understanding of how all the aspects of a corporation fit together. I needed the confidence that I could succeed at a demanding level. I chose Washington MBA because in here I was able to learn from my peers and, at the same time, test my ability to communicate and lead. If you can manage the bright and highly opinionated people who are drawn to the MBA Program, you can do almost anything.