Wendy Utji
Experience
Present: Copywriter for Matari Promoniaga, a division of Matari Inc., Jakarta, Indonesia. The type of writing I'm doing here covers both above and below the line advertising. Some of my recent campaigns include Johns Hopkins University's COREMAP (Coral Reef Rehabilitation and Management Program), ASPIRA spareparts, bataviafood.com and Aventis Pasteur Typhoid Fever Vaccination, Honda MegaPro and Spirit of the New Indonesia (a cultural event held by the Indonesian Embassy in the USA).
April 1997 - June 1999: Copywriter for Metro Advertising, Jakarta, Indonesia. Responsibilities include developing advertising/promotion concepts for various products using an extensive range of media, writing copies. Some of the accounts I have worked on include LAURIER sanitary napkins, JETBIKE motorcyles, BAYGON insecticides, CANESTEN skin cream, AUTAN insect repellent, etc.
August 1996 - February 1997: Volunteer for service at the Australian National Maritime Museum, Darling Harbour, Sydney, as a computer graphic designer. My main task was to create computer assisted layouts for ALL HANDS, the museum's quarterly volunteer magazine. During this period I also designed a fresh new visual approach for ALL HANDS, an overall guideline of style that has been adopted ever since.
January 1996: Doing a two week internship (work experience) program at the creative department of LINTAS Sprint, a division of LINTAS Advertising Jakarta, Indonesia.
1991 - 1992: Scriptwriter for RASE FM, a commercial radio station in Bandung, West Java, Indonesia. Other than writing radio scripts for commercials and various programs, this position required some journalism tasks, such as interviewing news sources, gathering information, and doing in-depth reportations.
Education
BA in Communications (Journalism major), University of Padjadjaran, Bandung, Indonesia
Graduate Diploma in Communications, University of Technology, Sydney (UTS), Australia
Diploma in Advertising, Macleay College, Sydney, Australia
Other Achievement
Winner of Ad'itude - UTS Advertising Award 1995 for B/W Desktop Publishing Category (Sydney, Australia)