ADELAIDE'S EAST END MARKETS

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[This Site is maintained by Bill Chartres. If you have any information, or photos, that may be of interest please contact me using the CONTACT page link above]

Here you can learn  a little of the history of the East End Markets from their establishment to closure, view photos of the market , and, finally, view photos of the Adelaide Produce Market at Pooraka.

South Australian Educator, and author of more that 100 books, Colin Thiele, wrote of Adelaide's East End Markets;

"Nothing suggests the fruitfulness of the earth more wonderfully than an agricultural market. The rich medley of sights, sounds and smells send the sences reeling: potatoes heaped prodigally like a million dumplings, melons bigger than cannon balls, carrots like glowing marlin spikes, freshly decapitated cabbage heads, cucumbers as thick as forearms, onions in long red netting sacks like lumpy legs in fishnet stockings. Everywhere there are trucks and barrows and trolleys trundling energetically among buyers, and growers who look as if they themselves have sprung from the soil. And above all else is the smell - cloying and all-pervasive - of fruits and plants and berries, and splashes of colour in red and orange and green and yellow, as if Earth's cornucopia has suddenly opened and rained its produce on humanity."
These words so well describe my feelings of the East End Markets that I felt compelled share some of the markets history.

East End Market Co. Ltd.
[“The Old Market”]

 

        In the early days of the settlement of Adelaide the population was so small that the few who grew fruit and vegetables could simply deliver their produce directly to the greengrocers' shops at whatever time they wished. However, as both growers and greengrocers became more numerous, the need for a market place became obvious.
        By about the 1860's, since there was no organised market, it was agreed between the growers and the greengrocers that the sales of fruit and vegetables should be held on East Terrace, opposite the Stag Inn, commencing at daylight, on Tuesdays, Thursdays, and Saturdays.
        From this small beginning the "market" grew until at times the street was completely blocked. This caused the City Council to install posts in Grote Street (Victoria Square) to which horses could be tied, and to declare that all produce sales should be made from this site, and that no person would be allowed to sell produce in East Terrace. However, since the council refused to provide any shelter or provision for refreshments, or public houses, the number growers using the facility was small. Most growers came from the eastern suburbs of Adelaide and the East Terrace site remained most popular, so they moved to an area behind the Stag Inn and a shop owned by Mr Vaughan. As more growers abandoned the Grote Street site this area soon became too small, and during the late1860's Mr Vaughan acquired all the land fronting East Terrace from Rundle Street to North Terrace, as well as that fronting the northern side of Rundle Street from East Terrace to the Exeter Hotel, where he built the first market sheds to protect the gardeners from the elements.
        In 1871 he applied for an Act to establish markets on the site, and this was granted in 1872. However the cost of maintaining the market was too great, so in 1874 he issued a prospectus to form the East End Market Co. Ltd., with a capital of £50,000 in £5 shares, to purchase from him all his rights under the Private Markets Act as well as all the land with a frontage of 210 feet to North Terrace, 420 feet to East Terrace and 570 feet to Rundle Street. The first meeting of the company, held on February 16th 1875, elected Mr Vaughan as Managing Director and Mr W. Adams as Secretary, both of whom resigned in 1777, when Mr Thomas Playford, who was the original chairman, became the Managing Director, with Mr John Harmer secretary.
        By the turn of the century an additional half an acre had been purchased, the original sheds built by Vaughan demolished, the area paved and covered with "lofty structures", and the roadways asphalted, to provide "thoroughly up-to-date" premises with "perfect sanitary arrangements".

The Adelaide fruit and Produce Exchange Co. Ltd.
[“The New Market”]

 

        At the beginning of the 20th century William Charlick, who, with his brother, had founded a fruit, potato and grocery business (Charlick Bros.), at the East End Market in 1881, retired from the grocery side of the business, to form William Charlick Ltd, wholesale fruit and potato merchants. Realising that the East End Market was again outgrowing its site, he acquired the land between Rundle and Grenfell Streets, and began to negotiate with The East End Market Co Ltd to extend their site. However these negotiations failed, so he decided to pursue his idea to build a new modern market on his own. Enlisting the support of growers, merchants and the City Council a Bill was passed in 1903 empowering him to erect a market, not exceeding 4 acres in area, which was to be completed by 1908, with the Council having the power to take over the market (at its then value) sometime in the future - this option was never exercised by the council. The Adelaide Fruit and Produce Co Ltd was quickly formed with a capital of £40,000, and on May 2nd 1904 the market was opened for business. Extensions continued over the next couple of years, and by 1910 there were 390 growers’ stands with provision for their vehicles and teams, 20 large packing stores, 11 small stores, 10 side stores, a refreshment-room and a blacksmith. Nearly 4 acres had been developed for market purposes at a cost of nearly £52,300 for land and buildings. The market was described as "...the best of its character in Australia - lofty, well ventilated, wide roads, no obstacles, automatically drained, and kept wonderfully clean". The original Chairman was W. Charlick, with Mr T.H. Brooker as secretary. The market soon became known as The New Market, with the original site known as The Old Market.

The SA Chamber of Fruit & Vegetable Industries

 

       During the period 1930 - 1940 the number of Wholesale Merchants operating at the East End Markets rose rapidly, and in 1943 The SA Chamber of Fruit & Vegetable Industries was formed with 31 Foundation Members, and a Foundation Council of 14, the President was Mr LC Heading, and Secretary Mr DL Sobels.

The Adelaide Produce Market Ltd

 

        From the mid 1960's there was talk of the need to relocate the East End Markets; the surrounding streets were again being over crowded, and by the early 1980'S it had become necessary to close East Terrace, Rundle Street and Grenfell Street on three mornings a week to accommodate the parking and loading of the retailers vehicles. However it was not until 1985 that the SA Government allocated land at Pooraka (north of the city), for the building of a new market. In 1986 a developer was appointed by the SA Government to carry out a feasibility study of the project. In 1987, when the feasibility study was released, it was rejected by the Merchants on the basis of prohibitive costs. The fruit and vegetable industry then put forward a proposal to the government for a joint venture between the two, however this was rejected by the government, so, in April 1987, the Fruit and Vegetable Industry decided to proceed on their own. A new company was formed under the leadership of John Eakins, consisting of Wholesalers, Growers and Retailers, and construction of the new facility at Pooraka commenced in November 1987 and was completed in September 1988.

        The East End Markets (The East End Market Co. Ltd and The Adelaide Fruit and Produce Exchange Co. Ltd.) ceased operations on Friday 30th September 1988, and on Monday 3rd October The Adelaide Produce Market Ltd commenced trading.

        The official opening of the new facility, at Pooraka, by the Premier of SA John Bannon, was on Tuesday 4th October 1988.

© Bill Chartres 2013