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Basic
Internet Promotion!

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© Copyright 1996, 1997
Consulting Associates


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Promotion - Basic Internet Promotion

The Secret to online business success or even successful Exposure of a non-commercial Web Site is through constant, persistent multi-faceted Promotion. And to promote your Internet presence you need to utlize the Basic 5 outlined in this document.

  1. Email is the foundation.

  2. Web Site is the "Main Building" standing on the foundation of Email.

  3. Newsgroups offer unique Exposure possibilities.

  4. Search Engines and Directories which closely resemble Search Engines can provide much Exposure!

  5. Online Classified Ads which provide far reaching world-wide Exposure.

Now here are a few resources concerning Internet Promotion for you to explore.


Internet Promotion
This Web Site is to help guide you on "HOW" to publicize and announce your new or revamped Web Site. We list many sites for you here, but keep in mind our mission is not to show you "WHERE" to promote but rather more "HOW" to promote.

You can then put together a list of promotional sites that best suits your own needs. We can guarantee that if you follow the leads we have placed for you here you will increase the number of the visitors to your Web Site.

We strive to maintain this as an up-to-date resource. So if by chance you find a dead or outdated link or if you have comments, please mail them to hotbiz@geocities.com


Last Updated: December 17, 1997
*Table of Contents*

  1. What's New Web Pages.

    A "What's New" page lists Web Sites that have only recently come online or ones completely revamped. Explore these following locations but not before you Bookmark our page as some of these have it designed so that you will not be able to use the Back button to return here:

    • Netscape What's New

      Netscape only publishes sites that are "unique" or that represent a good example of Web Page Design. They also like to see their Netscape software logo somewhere on your main page.

    • Starting Point - New Sites

      This site provides a daily listing of new sites on the Web.

    • What's New Too

      Usually posts submissions within 36 hours!

    • What's New - Complete Listing Of All New Sites

      Or it will be complete once you use their very simple and fast Add Site resource. First do a search to be certain you are not already listed then proceed to quickly add your site. Instantly added to their database!


  2. Web Directories and Search Engines

    Web Directories are indexes to various places on the Web, listed alphabetically, by region, or by subject category. The most famous is Yahoo. Tips to listing with them can be found at:
    Top Ten Search Engines.
    Search Engines though similar function differently from Directories.

    • Yahoo

      The number one Web Site of either Directories or Search Engines! Check out their "What's New" page. Secret: have your Web Site Title start with a letter low in the alphabet.

    • Internet Mall

      They bill themselves as the "World's Largest Mall" with over 27,000 stores. If you sell a product or service or product they will list your site for $24. per year..

    • Galaxy

      Not in the Top Ten or even top 13 but still a good place to list.

    • WWW Virtual Library

      A very comprehensive distributed subject catalogue.

    • Starting Point

      Like Galaxy, another good place to be listed.

    • The Virtual Tourist

      The Virtual Tourist is a map-based directory of all the WWW servers in the world, operating in close association with W3C's Master Web Server Directory. If you want to know what is on the Web in the Philippines, this is the place to look!

    • Web411

      Another good exposure site. Only submit Monday to Friday because they are closed weekends! Takes about a week for you site to get listed.


  3. Newsgroups


  4. Email

    There are many avenues of Exposure utilizing this most fundamental form of Internet communication, Email.

      A. Newsletters

      We only list a few general newsletters here. Check the links in the Discussion section below. These same resources can lead you to 1000's of other Newsletters! We also have online a list of over 100 Great Business Newsletters.

    • Net Happenings

      Here is a moderated newsletter that allows you to announce just about anything Internet related. Subscribe by sending an email to majordomo@is.internic.net and write "subscribe net happenings" in the body.

    • Net Surfer Digest

      Reviews new, revised and othrwise interesting Web Sites.

    • Scout Report

      Weekly newsletter reviewing changes on the Internet. Subscribe to scout@internic.net

      B. Discussion Groups

      Very similar to Newsletters only usually you are permitted to make contributions in the form of discussion with regards to the given subject or topic at hand. This is where, like in most Newsgroups, you can let your signature do the talking! Here is a great place to find out about many such groups!

    • Liszt, the mailing list directory

    • Email Marketing - PostMaster Direct - 100% OPT-IN!

      C. Signature

    • How To Use Your Signature

      The title should explain it all. Keep in mind that the vast majority of visits you receive at a Web Site are strickly from people clicking on the contact info in your Signature!


  5. Classified Ad Sites

    • EPage Classifieds

      Under the category "announcements", there is a "web announcement" listing where you can take out a classified advertisement for FREE. They will also create a FREE Classified service for your Web Site and share the revenues generated from busoiness listings.

    • A FREE Classified Ads Site!

      FREE Business Opportunity Classified Ads that run 30 days, with Tile, 6 lines of text plus your URL and email address are hot linked.

    • 5000+ FREE Classified Ad Sites

      Not just your ordinary links page with hundreds of sites bunched together. 100 or so of these sites are detailed with instructions and then you get a lot of different links but NOT all one just one single page that takes forever to load!


  6. Books About the Internet

    There are so many that it is best if you review yourself via these online book stores.


  7. Magazines

  8. Miscellaneous

    • Multi Submit Sites

      Submit your site to many Search Engines all at once. Most are FREE and fairly easy to use. One site alone submits you to over 200 sites!

    • Link O Matic

      Sumit your URL automatically to over 500 Add A Link Pages for a fee. Try their Free trial which submits you to about 10 sites in just a few seconds. Then they email you a list of all the locations where you can find it! Interesting service!

      Special till December 31st, get linked 15,000 times for $100.!

      Something to keep in mind - many of the Search Engines now take into account how many pages link to your web site to determine ranking! The Popularity factor.
This small list should give you a good idea on which direction to turn to implement your very own Promotional Campaign on the Internet. If you would still like some help and to take advantage of our years of experience and expertise please feel to contact us today!


You Can Contact Us At:

Consulting Associates
1805 Taft Street
Suite # A
Houston, Texas 77006
713-524-9830
Or hotbiz@geocities.com


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