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Reviews— detailed instructions on how to get reviews,
what to include, with a list of online sites, which will post reviews and several print magazines that will review books.
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Chats—how to get involved with chats conducted by various
online writing sites, with a natural progression on how to get invited to be a guest author. Then on to how to create your
own chats.
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Service clubs—how to locate them, how to approach them,
what to offer them, and a good list of many of the major national service clubs in America.
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Online chat interviews—A great way to keep the mundane
interviews from bogging down by doing an informal “live” interview.
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Press releases—how to get them in all over the country
by “customizing” your book to different geographical areas. Also includes a detailed up-to-date list of links
to two major newspapers in each of the 50 states.
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Family history—how to write and sell your family secrets
without making enemies. Will give detailed instructions on what to include when you write your family history as well as several
libraries, which specialize in genealogical collections. Also several genealogy magazines that are ripe markets in an ever-expanding
field.
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Inspirational writing—how to build your credits in this
market, as well as how to make the leap from the small, non-paying periodicals to popular periodicals like Guideposts. Will
include a list of some of the magazines, as well as many fictional book publishers in this hot niche. Even Harlequin is getting
into the inspirational romance field!
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Seasonal hits. Will show the writers how to gear their books
at specific times of the year so they have a better chance of getting book sales. Will include a list of several “popular”
books that fit this scenario so they can study what works.
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Radio interviews—will provide a sample script as well
as instructions on how to steer the interviewer where you want him to go.
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E-groups. How to create your own e-group and how to keep it
active. Will also include a good list of many active writers e-groups that will not only provide good sales possibilities
(yes, writers are good readers), but good moral support as well.
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Search engines—how to make the best use of them. Tricks
that will get you listed without much effort. Will provide a list of numerous search engines.
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Teaching—how to share what you know by teaching classes
through the public libraries, adult education, writers groups, etc. Will give a sample curriculum for a six-week course.
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Newsletters—how to make your newsletter work for you.
Will include how to get your information included in other authors’ newsletters.
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Web sites—a walk-through with suggestions of what to
include. Will include a walk-through Janet Elaine Smith’s web site and why she has what she has.
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Independent bookstores—how to get your books listed in
thousands of online and brick and mortar bookstores without leaving home. Will include an online experiment that put Janet
Elaine Smith’s books in well over 1000 online bookstores.
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Book signings—how and where to get them and how to make
them a success. Suggestions for the “unusual” that will bring people running - even if they don’t like what
you write. Will include how to set up a “group signing” even if you don’t know any other authors. Also in
this segment is information on contests.
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Readings and lectures—how to get them scheduled and how
to keep them from falling asleep.
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The big chain bookstores—how to beat them at their own
game and get POD books into them all across the country. Shows how to utilize the “friends and neighbors” philosophy
to accomplish what the “big boys” claim is impossible.
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On-site promotion—what to do so your book is known everywhere
you go, without seeming obnoxious. Places to flaunt it, how to’s on getting it recognized around the country. Useful
phone tactics, etc. Lots of good examples in this one.
