= Monthly Feature       September 2000 =
 
 
Smokin'
 
 
 
 Despite safety and health risks , matches , lighters and ashtrays were popular giveaways.
 

 
 
 
 A  boxed Ronson and 3 different Zippo lighters.
In 1957 White rose Dealers could purchase Zippo lighters for $3.50 each.
 

 
 
   Two examples of glass ashtrays .
The one on the right is a transition piece , with both the Shell and White Rose logos
dating it between 1963 and 1967
 

 
 
Matches were a popular giveaway as they were reasonably priced and could be used by everyone.
A 1957 "White Rose Dealer"  publication offered imprinted book matches  @ $6.50 / 1000.
 In 1944 , dealers could order matchbooks for $12.50 /2500
 

 
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