Trends in Photography

Cameras

There is definite trend toward digital imaging. The technology has been available for several years at the professional level. Products aimed at consumers are presently available. For professionals, superior quality images can still be captured using traditional 35 mm, medium format, and large format cameras. However, the gap is narrowing, and for some presentation formats, has disappeared altogether.

Early adopters will always pay a higher price to lead the wave. Just as with the computer hardware market, prices will drop relatively fast, and camera features will quickly become more sophisticated. New competitors such as Kodak, Fuji, and Epson are transferring knowledge from other imaging sectors, and entering the camera race, joining established players such as Canon and Nikon.

Storing Your Images

The cost of storage media is dropping, whether it be hard disks, zip disks, or CD's. Within a few years, every new computer will be shipped with a rewritable CD drive. For durability, ease of use, and total price when you factor in the cost of extra disks, rewritable CD drives are the way of the future. At the present time, zip drives are the most economical choice for most home users.

Printing Your Images

 A good ink jet printer for home use can be had for well under $500, and will only approach $500 if you are very particular about the image quality of your prints. Along with scanners, the consumer printer segment is one of the most competitive in the ultra-competitive hardware/software market. The technology and quality of printers is changing so fast, and the costs are relatively so low, that it is almost always worth paying a few dollars more for a printer that is close to the high end of the line. The state of the art now in consumer grade ink jet printers is 1440 dpi print quality, with photo realistic images possible on specially treated media.

The cost of printing your own 8" x 10" colour photo, with custom cropping and adjustment done on your PC, utilizing the printer's colour correction and image enhancement software, printed on paper which is intended to mimic the appearance of traditional photographic paper, will cost about $1.50 or less including the cost of paper and ink. A custom cropped print from a photo dealer will normally cost more on the order of $5.00. And the directions and software normally come with the printer to create your own cards, post cards, and calendars.

If you take the view that you need a printer for your computer anyway, then there is no up front cost to factor in to this analysis for the cost of an 8" x 10" print.

Keep in mind the print will be only as good, in fact not quite as good, as the image you start with. The larger the image file, and the better the image capture method, the better your print will be. However, good results can be created from a consumer grade scan of a 6" x 4" print, a medium resolution negative/slide scanned professionaly onto a CD, or an image captured on one of the better consumer level digital cameras.

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