The Great Indian Gambit

Hemant Puthli, March 22, 1996


Some years ago, Satyajit Ray made a film called "Shatranj Ke Khiladi", which described how, a couple of centuries ago, Indian noblemen were pre-occupied with a game of chess while foreign imperial powers took over their palaces and their kingdoms in the real world. An allegorical commentary on the attitude of the heads of the several princely states that constituted India, that film, like other such stories told to us children of free India, evoked a sense of frustration. Well, in a sense, a similar scenario prevails today in the Indian economy, specifically in the financial service industry; though this time, the threat is not so much that foreigners will come and take over our republic - or our markets. The Sachs, the Lynches and the Stanleys are hardly interested in ransacking our coffers or lynching our izzat. Like all good banias, they are, quite simply, interested in making more money. Our sovereignty and our economic strength, whatever we can muster, is under threat from our own (over)weight, our own selfishness, our own myopia and our own narrow, parochial instincts - and this refers to more than the mere community or caste based chauvinism we have practised over the last few millennia.

There is a new kind of chauvinism emerging among the players in the emerging Indian market - one born out of institutional imperialism, and driven by a hunger for power. Replace the two aristocrats in the Ray film with two career bureaucrats from contemporary institutional fiefdoms or with merchant bankers or brokers heading their respective financial empires, and the rest is obvious. Pre-occupation with short-term victory and gain in petty games played with one other is disabling market players from combining their forces into a single power to combat the evils of - no, not assorted new age avtaars of the East India Company, but the enemy within - systemic weakness, inefficiency, lack of adequate operating infrastructure, lack of transparency, an inadequate regulatory framework and so on.

Who is your competition?

Ask a regional club of neo-banias who they consider their competition to be. Delhi will say Bombay, Calcutta will say Delhi, Madras will say Calcutta, etc. Nobody is going to say that our (as in India’s) competition is going to come from China or Argentina. The engineer-MBA-trader (read new-age dalal) will then return to his committee meetings to evaluate proposals to implement an automated trading system in his regional exchange. Confront a bunch of institutional neo-babus over lunch at a non-hierarchical table in a non-hierarchical mess, and ask them who they consider their competition to be. Blah-blah of India will say blah-blah-blah of India, who in turn will say blah-blah-and-blah-blah of India. Well, they may not say it in so many words. The engineer-MBA-technocrat (read new-age bureaucrat) is too smart for that. He (or she) will actually tell you that India’s competition will come from the rest of the emerging market in Asia or South America or whatever. He may even pull out a pie-chart showing how the US dollar was invested in these markets last year. But when after lunch he returns to his pentium PC with SVGA monitor and personal laser printer, he will return to chalk out a plan of how to beat their friendly rivals, the other institutions down the street, to setup the first automated Indian trading system or the first depository or the first derivatives exchange or the first all-singing all-dancing financial institution of India. This is akin to players of a cricket team competing among themselves to improve their own track records, rather than working together to beat the other contestants for the trophy.

Perhaps we are being too harsh. Perhaps such individuals act out of a genuine conviction that they and their team in their institution are better equipped to do the job than the other guys, and that anyway, the other guys will not co-operate. Let us ignore their arrogance for the moment (who knows, they may even be right!). Perhaps they are acting in good faith. However, the point is, they are not acting in concert - they are not using the synergies of their different organisations, each with a unique perspective and a variety of skills and strengths; they are not dividing tasks among themselves in a manner that complements one another’s march towards progress. Unfortunately, this can only produce confusion, duplication, directionlessness and wasted energies and resources. Even when such projects are successful, the implementation is likely to be sub-optimal since the agencies engaged in creating them were racing each other to get there first, rather than rushing to meet a market need. Unless you are a demonic character out of Hindu mythology, two (or more) heads are not necessarily better than one. Not when they are competing to command the same body to move in (presumably) the same direction, but via different routes. Not when they are competing to enable the same soul to seek liberation (or is it liberalisation?) through different paths.

We don’t need no liberalisation

Then there are those who question the need for foreign investment. We don’t need foreign investment, hence we don’t have to compete with other emerging markets to attract it, and hence we don’t have to bring ourselves up to international standards. We are a self-reliant economy pursuing our vision of non-aligned socialism and secularism; have been so since independence and will continue to be so for ever. Good. Presumably, in the rapidly shrinking business world of the next millennium, if other economies or bodies corporate from overseas insist on doing business with us, we will stone-wall them and throw them out, just like we did in the past. If that fails, we will, as good patriots, just pick up our matrubhoomi at its four corners - as we would the rug in the living room, and move the whole circus to another planet, together with the bulls and bears, billionaires and beggars, bullock-carts and BMWs, babus and banias - all bundled up in the clichéd rhetoric that might possibly have worked over the first few decades after independence. Today’s India is not secular; not the way it was meant to be. It cannot afford to be socialistic - let’s be real. And non-aligned? Non-aligned with what? Today’s India has woken up to the fact that a nation does not operate in a vacuum; that we cannot tell the world to leave us alone till we find our own home-spun solution to our problems; and that it must therefore slowly but surely open its doors to global forces and learn to find its place in the sun. And this means international trade, business alignments and a free enterprise based economy.

Today’s India is chanting the mantra of liberalisation, which seems to have worked to some extent and in some areas. So be it. Together with articles of frivolity and symbols of decadence like colas and bubble gum, state-of-the-art technology and technical know-how are now easily available in India at affordable prices, thanks to liberalisation. The telecommunications infrastructure, for example, is already showing signs of improvement. Given that technology and other facilitators are now within easy reach, what, then, stops us from mobilising the resources under our command and the talent pool we proudly export, so as to develop solutions on our own, with or without a little help from our friends in the Western hemisphere? Well, various things, all of which boil down to our attitude - a geocentric (as opposed to heliocentric) world view, a tendency to put ourselves before our community, a traditional disregard for the customer, a tendency to confuse service with servility, to mistake quality with quantity, a Luddite approach to progress (in certain quarters), and lack of a collective will to win. Above all, our biggest Critical Failure Factor lies in our inability to work co-operatively as a team (though we have learnt since our school days to mouth profundities like "unity in diversity" at the drop of a pencil). India produces highly talented individuals but worthless teams. This is why, our software exports industry exports people and not products - we may have some of the best brains in the world, but whatever few products we do offer are far from being market leaders, even at a national level. This is why we are world champions at chess and billiards but mediocre (sometimes miserably so) at hockey, football and cricket.

In general terms, the most fundamental pre-requisite for finding and implementing a solution (at a community or industry level), involves having a common understanding of the problem among members of the community / industry, and assuming collective ownership of the responsibility to solve it. Let us see how that might work in the case of India’s capital market players, seen as a single community or industry.

The elephant and the blind men

To begin with, do we all see our market the same way? We’ve already dealt with how the word competition was understood, and sadly, how none of the interpretations involved a perception of the Indian capital market as a single entity, in a global arena. Let’s take some more terms that are frequently used these days. Consider fairly simple, commonplace words like ‘liquidity’, ‘transparency’, ‘risk management’ and ‘speculation’.

First, while brokers see liquidity in terms of the volume of transactions, liquidity to investors is a measure of the readiness of exchange-ability of stock for money. Second, by automating the trading process, stock exchanges believe that markets are now transparent, while, paradoxically, a member of two automated exchanges now has a choice of where to route a client’s order. No rules exist which, transcending the outdated, exchange-specific rule books, might govern such decisions and this continues to remain an unchartered territory. Third, while dealers see risk management in relation to their open positions, investors’ risks lie in the time periods between the day of trade, the day of actual physical settlement and the day shares are actually transferred - because anything could go wrong in the interim periods. Lastly, while there are those who are convinced that speculation is a pre-requisite for a liquid market, it seems to be a dirty word in certain other quarters - there exists a mindset which differentiates between speculators and "genuine" investors (thereby implying that the speculator is a bogus or fraudulent investor). Institutions, who ostensibly have a social conscience, would have you believe that they do not speculate, because they buy or sell with the intention of actual payment or delivery, and that they step in to stabilise a volatile market and correct unhealthy trends in market behaviour. Okay. Maybe this is all true. However, we must first understand where, in reality, that line is drawn. (See Box - Will the ‘genuine’ investor please stand up)

If simple terms can be perceived differently and create confusion and misunderstanding, how do you think people might react to, say, a proposition that we improve our industry so as to meet international standards and compete with our peers in a global market? How do you think the terms ‘improve’, ‘our industry’, ‘international standards’, ‘compete’, ‘peers’ and ‘global market’, will be understood by our diverse set of players? How would they react to a proposition that we initiate a long term programme aimed at market integration and at achieving the levels of maturity and sophistication expected from an emerging market (even better, from an advanced market)? How do you think terms such as ‘market integration’, ‘maturity’ and ‘sophistication’ will be understood by a set of varied interest groups? Assuming that the first hurdle - that of a common language and a common understanding of terminology - is crossed, would they even agree that this is desirable? Let us briefly look at the kind of issues these propositions deal with.

An agenda for change

Broadly, the domain for change in the capital market may be classified into the primary and secondary markets for equity, the latter in turn consisting of (i) trading and trade-related processes and (ii) post-trade processes. In the primary market, a set of standards for IPO management, including prospectus standards and disclosure guidelines, listing requirements, allotment norms and advertising norms, needs to be defined together with a methodology for inducing intermediaries to comply with these standards, possibly through an effective system of reward and punishment. Going by various analyses of complaints received by stock exchanges and regulators, it emerges that service levels associated with subscription processing need to be spelt out, checked and maintained within acceptable limits. In a mature market, intermediaries who bring a new issue into the market do their ‘due diligence’. We must all understand clearly what exactly this means, how we will identify those who don’t, and what we will do to defaulters.

In the secondary market, the quality of basic trading processes (at the broker level as well as at the exchange level) like order capture, processing, routing and trade allocation, billing for transaction fees etc., needs to be upgraded in terms of ease of access (at least from high investor population areas, if not the whole country), response time for a transaction (must be uniform and location independent), an obligation to provide best price execution in a multi-exchange environment and above all, the auditability of these processes. Mechanisms must be found that help reduce transaction costs while also containing the risk of transaction failure. Exchanges need to upgrade their functions like market administration, surveillance and audit / control systems, and improve the integrity / security of their systems, resources and assets. Likewise, broking functions need to improve in terms of customer responsiveness and service levels to their customers. Both exchanges as well as members must enhance their technology support for multi-locational operations, and particularly in the case of brokers, for multi-exchange operations.

The quality of basic post-trade processes like trade confirmation / affirmation, clearing / settlement and share transfer, needs to be upgraded in terms of reduction of paperwork, improving the quality of deliveries, enforcing the timeliness and discipline of settlement cycles, checking settlement failure / defaults and the management of crisis situations. The establishment of a depository system will help to a great extent. But what happens to securities which are not depository eligible? In the initial stage (which, going by the experience of overseas markets, may last well over a decade), even depository eligible securities will be only partially dematerialised, since investors will have a choice of continuing to maintain their paper certificates. Thus, for quite some time to come, paper-based settlement will continue to take place even after depositories commence operations. Even so, the envisaged model must be disseminated across issuers, clearing agents, R&T agents and proposed depositories. The success of Indian depositories depends on the extent to which they benefit investors, by way of reduced cost of transacting, reduced time lag between transaction date and transfer of ownership, and reduced risk of failure or loss. If the agencies driving the initiation of a depository system are serious about being successful, they must, over and above expediting project implementation, also "win friends and influence people". The role and functioning of participants and other entities and interfaces with clearing houses, banks, issuers etc. need to be clearly understood by all concerned. Investors as well as issuers must buy into the proposed system and must see its benefits accruing to them.

Consolidation towards stability and maturity

There are 23 stock exchanges scattered over the country, and the top 10% or so of Indian stocks are traded in almost all of them, every day. Each exchange has its own clearing and settlement system. To date, enough has been said about the problems caused by this situation. The most efficient price formation mechanism is one where the aggregated demand at a point in time meets the aggregated supply at that moment. This translates to a single trading system for a given instrument, irrespective of where investors are located, and a single system for clearing and settling the trades arising out of the trading system and transferring ownership of securities. India must move towards a single integrated market, since this would be the most efficient vehicle for issuers to raise capital and for investors to invest in instruments of their choice. Thus, a series of changes aimed at resulting in a single country-wide system for trading, trade comparison, clearing and settlement, and ownership transfer, must be brought about. This needs to be supported by a country-wide banking network which provides for same day clearance of funds irrespective of bank, branch and location. The technology is available and the communications infrastructure is already falling into place for this to happen - it only awaits directed action by the concerned players.

Similarly, the legal and regulatory framework also needs to be consolidated from the point of view of its currency, comprehensiveness and uniformity across its representations: various acts (e.g., SEBI Act, Companies Act, Securities Contracts Regulation Act, Income Tax Act, Stamp Act, FERA and other laws of the land), the rules, regulations and bye-laws of 23 stock exchanges and proposed new institutions such as depositories and derivatives exchanges. Not only must this framework be uniform and consistent, but it must reflect current as well as future trends, such as (to name a few): corporate membership of exchanges; multi-exchange membership of a single broking firm; norms / guidelines for a franchise network dealing with order processing, safe custody and movement of paper; electronic trading, clearing, settlement and transfer in a paperless environment; multi-currency transactions; and overseas listings of Indian stocks. Other than rule making or rule modifying, regulators must also consider the issue of standardisation. Standards are needed for securities codification (e.g., the ISIN numbering convention designed by ISO and recommended by the Group of 30), interface definition between automated systems of: exchanges and their members, clearing houses and their clearing members, depositories and their participants; and between these institutions themselves (i.e., exchanges, clearing houses / corporations and depositories). Standards for deliverables as well as performance, of business processes (such as trading and post-trade outlined above) must also be promulgated, together with a methodology for monitoring and enforcing them, and mechanisms which induce players to comply.

Whose market is it anyway?

A consciousness needs to be developed among all entities in the financial service industry - the regulatory authorities, various intermediaries and service providers, core institutions and, lastly, the investors. First there must be a common language that everybody speaks, leading to an agreement on an agenda. Then, an awareness must be brought about which reflects the perception of the Indian market as a single marketplace - our own marketplace - in a rapidly evolving and fiercely competitive global market. Unfortunately, most of us come from a "I-have-a-problem-you-find-a-solution" rather than a "It-is-our-problem-we-will-solve-it" approach. Owning a problem is the first step towards solving it. This means we must stop worrying only about our beautiful homes and our beautiful families and their future, and worry about the larger community, larger interests and the future of our national economy. We must stop being so totally absorbed in business manoeuvres aimed at petty victories for ourselves or our firms, and start applying our minds to plan for change towards a quality market. Not just because we want to attract foreign investment, but because a quality market is a good thing, per se, for all of us. As long as we don’t have one, we will be the ones to suffer, for which we will have nobody but ourselves to blame. So, let’s do it, if not out of a selfless, altruistic motive, then at least out of purely selfish, profit-oriented one. There is a way. But where is the will?

Issuers, institutions, intermediaries, and investors of India - Unite ! You have nothing to lose but your illiquidity.


back to my Home Page