I have summarised the views of Mr. Lau and Andy about the qualities of a successful salesperson and sales manager in the table below. I have also included my view on this topic.
Issues | Salespersons Views | Sales Managers Views | My Views |
Qualities Of A Successful Salesperson |
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Comments: Andy passed for all the above qualities but lacked motivation to generate greater sales. |
|
Qualities Of A Successful Sale Manager |
Comments: Mr. Lau possessed all the above qualities except good communication skills. |
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Their views about the functions of a salesperson and sales manager are also recorded below. Similarly my views are also included.
Issues | Salespersons Views | Sales Managers Views | My View |
Functions Of A Salesperson |
|
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Should convey the importance of information collection function to Andy. |
Functions Of A Successful Sale Manager |
|
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3 broad functions: (i) formulate a strategic sales programme (ii) implement the program (iii) evaluate and control the programme |